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Write a local landing page

Private clients choose a firm they can reach. Local detail and named people in that office matter more than length.

The prompt
I work in marketing at a law firm. Help me write a page for a town or area we serve.

Context: Private clients choose a firm they can reach. Local detail and named people in that office matter more than length.

Before you start, ask me for anything missing from this list:
- The area
- What we do there, with real examples
- How people there reach us

Then:
1. Open with the service and the area.
2. Use details only someone who works there would know.
3. Answer practical questions: parking, visits, remote options.

Give me:
- The page, 300 to 450 words
- Title and description

Rules:
- Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source.
- Give general legal information only. Never write anything that reads as advice on a person's own situation, and never suggest an outcome is likely or guaranteed.
- Write in plain English, in our voice if I have given you a sample.
- Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check.

Finish with a list headed "Check before this goes out". Include these, plus anything else our compliance officer or the partner who approves marketing should see:
- That we have a real office or regular presence there
- Local court or registry details
- Named staff at that office and their status

Paste it into Claude, ChatGPT, Gemini or Copilot. It will ask you for what it needs.

Check before this goes out

  • That we have a real office or regular presence there
  • Local court or registry details
  • Named staff at that office and their status

The prompt gives you a first draft. Someone qualified still approves anything a client will read.

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