About
portrait
Hi, I'm Andrew Balerdi — a Head of Technology and AI Enablement Specialist based in Essex and London. I help organisations adopt AI in ways that actually work.
I'm currently leading AI adoption at VetStream, including launching the vetlexicon.ai chatbot. Before AI, I spent a decade leading marketing and digital teams, founded The Good Marketing Co., and partnered with NHS, Pfizer and Britannia Pharmaceuticals.
Outside the day job I build my own tools — Gig Invoice, Spade SEO, Thoughtful Weeks, and open-source campaigning software for the Green Party. Since becoming a parent, I'm especially interested in health tech and building things that create genuine positive impact.
Common questions
- Who is Andrew Balerdi?
- A UK-based Head of Technology and AI Enablement Specialist with over a decade of experience in digital transformation, marketing leadership, and technology strategy.
- What does Andrew do?
- He helps organisations adopt AI effectively — from strategy and governance through to training and deployment — and builds his own tools and products.
- Is Andrew available for consulting?
- Yes — for consulting and advisory work in AI enablement, digital transformation, technology strategy, and SEO.
- What is his background?
- A BA in English with Theatre Studies, a Professional Diploma in Digital Marketing, and leadership roles at VetStream, Reflect Digital, Schwa, and his own agency, working with NHS, Pfizer, Sainsbury's, HSBC and Google.