andrew builds things

Effortless AI
workflows

Stop doing marketing work AI can do for you. Practical AI workflows built around real jobs — not prompt tricks — for marketers and small businesses.

Answer 15 questions in about 3 minutes to see your score and up to three priority opportunities. Free; name and email required.

Andrew Balerdi

Client work · Vetlexicon

Connecting veterinary knowledge, customer accounts and AI in one working service.

Customers relied on staff to manage their accounts. I built the API connecting payments, identity and customer communications, and jointly designed the AI architecture while leading content preparation and clinical testing.

Self-service

Account management moved from staff to customers

Available by departure to all accounts except large corporates. Deletion and cancellation remained staff-managed.

≈92%

Reduction in base CRM platform cost

HubSpot to GoHighLevel comparison, excluding additional AI costs.

1,000+

AI users in the first weeks after launch

Approximate figures at departure in September 2026, including around 80 paying users.

Start free, go as far as you need

AI content quality control for SMEs: Cut Review Time 2026

Discover how small teams can set up AI‑driven quality gates, save hours each week, and keep human oversight at the core.

AI and Customer Data: A Practical GDPR Guide for 2026

A practical guide for small marketing teams using AI with customer data: what to remove, what to document, and where a human review belongs.

Automate Marketing Reports: A Practical Guide for 2026

How a 2–10 person marketing team can stop rebuilding Monday spreadsheets, cut 8+ hours a week, and keep a human check before anything reaches the board.