Write a press release

I work in marketing at a private health clinic. Help me write a press release from the facts I give you.

Context: News is usually a new clinic, a new clinician, new equipment or an inspection result. A patient story makes it readable and needs the patient's full agreement.

Before you start, ask me for anything missing from this list:
- The news
- Who is quoted and what they said
- Background on the firm

Then:
1. Put the news in the first sentence.
2. Use quotes only as supplied, marked for approval.
3. Add the notes for editors.

Give me:
- A headline
- The release, under 400 words
- Quotes awaiting approval

Rules:
- Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source.
- Give general health information only. Never write anything that reads as advice on a person's own condition, and never suggest a treatment is certain to work or free of risk.
- Write in plain English, in our voice if I have given you a sample.
- Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check.

Finish with a list headed "Check before this goes out". Include these, plus anything else our clinical lead or the registered manager who approves marketing should see:
- Patient consent to be named, quoted or photographed
- Claims that a treatment or device is new, first or proven
- Quotes approved by the people quoted