Plan a month of posts

I work in marketing at a private health clinic. Help me plan a month of LinkedIn posts.

Context: Clinicians post when the diary is quiet and vanish when it is full. Seasonal topics and questions patients already ask at reception need less of their time.

Before you start, ask me for anything missing from this list:
- What we want to be known for
- What is happening this month
- Who posts and how often

Then:
1. Plan a mix: questions clients ask, stories, opinions on news, people.
2. Give each post one idea and one source of material.
3. Keep to a pace we can sustain.

Give me:
- A dated plan with the idea and the material needed for each post

Rules:
- Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source.
- Give general health information only. Never write anything that reads as advice on a person's own condition, and never suggest a treatment is certain to work or free of risk.
- Write in plain English, in our voice if I have given you a sample.
- Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check.

Finish with a list headed "Check before this goes out". Include these, plus anything else our clinical lead or the registered manager who approves marketing should see:
- Time for a clinician to check each health point
- Posts planned around offers, and how often those run
- A named approver for each week