The library · Health clinics · LinkedIn and social

Announce an award or milestone

Inspection ratings, new clinicians, new equipment and professional awards are the usual news. Patients care about what it changes for their care.

The prompt
I work in marketing at a private health clinic. Help me announce an award, hire or milestone without sounding smug.

Context: Inspection ratings, new clinicians, new equipment and professional awards are the usual news. Patients care about what it changes for their care.

Before you start, ask me for anything missing from this list:
- The news
- Who made it happen
- Why a client would care

Then:
1. Lead with what it means for clients.
2. Credit named people.
3. Keep it under 120 words.

Give me:
- The post
- A one-line version

Rules:
- Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source.
- Give general health information only. Never write anything that reads as advice on a person's own condition, and never suggest a treatment is certain to work or free of risk.
- Write in plain English, in our voice if I have given you a sample.
- Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check.

Finish with a list headed "Check before this goes out". Include these, plus anything else our clinical lead or the registered manager who approves marketing should see:
- The exact wording and date of any inspection rating or award
- Permission to use the awarding body's name or logo
- A new clinician's title and registration

Paste it into Claude, ChatGPT, Gemini or Copilot. It will ask you for what it needs.

Check before this goes out

  • The exact wording and date of any inspection rating or award
  • Permission to use the awarding body's name or logo
  • A new clinician's title and registration

The prompt gives you a first draft. Someone qualified still approves anything a client will read.

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