Pitch a journalist

I work in marketing at an insurance broker. Help me pitch a story or comment to a journalist.

Context: Trade and local journalists want someone who can explain why premiums are rising or what a flood, a ruling or a cyber attack means for cover, the same day.

Before you start, ask me for anything missing from this list:
- The story or the news we can comment on
- Who would speak and why they are qualified
- The publication

Then:
1. Say why this matters to their readers now.
2. Offer a named person and when they are free.
3. Keep it under 120 words.

Give me:
- The pitch
- Three comment lines the journalist could quote, marked for approval

Rules:
- Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source.
- Give general information about insurance only. Never say that a particular person or business is covered, never suggest a claim will be paid, and never call a price the cheapest or the best.
- Write in plain English, in our voice if I have given you a sample.
- Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check.

Finish with a list headed "Check before this goes out". Include these, plus anything else our compliance officer or whoever approves financial promotions should see:
- That the commentator is free to speak on this subject
- No comment on a named client, claim or insurer without consent
- Market or price statements, with their source