The library · Law firms · LinkedIn and social

Announce an award or milestone

Directory rankings, promotions to partner and accreditations are the usual news.

The prompt
I work in marketing at a law firm. Help me announce an award, hire or milestone without sounding smug.

Context: Directory rankings, promotions to partner and accreditations are the usual news.

Before you start, ask me for anything missing from this list:
- The news
- Who made it happen
- Why a client would care

Then:
1. Lead with what it means for clients.
2. Credit named people.
3. Keep it under 120 words.

Give me:
- The post
- A one-line version

Rules:
- Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source.
- Give general legal information only. Never write anything that reads as advice on a person's own situation, and never suggest an outcome is likely or guaranteed.
- Write in plain English, in our voice if I have given you a sample.
- Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check.

Finish with a list headed "Check before this goes out". Include these, plus anything else our compliance officer or the partner who approves marketing should see:
- The exact name and year of the ranking or accreditation
- Permission to use the awarding body's wording or logo
- Titles after a promotion

Paste it into Claude, ChatGPT, Gemini or Copilot. It will ask you for what it needs.

Check before this goes out

  • The exact name and year of the ranking or accreditation
  • Permission to use the awarding body's wording or logo
  • Titles after a promotion

The prompt gives you a first draft. Someone qualified still approves anything a client will read.

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