The library · Insurance brokers · Reporting and sign-off
Prepare copy for sign-off
The approver is the compliance officer or a director, and for an appointed representative the principal firm as well. A pack they can clear in ten minutes gets marketing out the door.
The prompt
I work in marketing at an insurance broker. Help me prepare this piece of marketing for sign-off. Context: The approver is the compliance officer or a director, and for an appointed representative the principal firm as well. A pack they can clear in ten minutes gets marketing out the door. Before you start, ask me for anything missing from this list: - The final copy - Evidence for each claim - Where and when it will run - Who approves Then: 1. Number every claim and attach its evidence. 2. List what changed since the last version. 3. Put questions for the approver at the top. Give me: - A cover summary - The copy with numbered claims - An evidence table - Questions for the approver Rules: - Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source. - Give general information about insurance only. Never say that a particular person or business is covered, never suggest a claim will be paid, and never call a price the cheapest or the best. - Write in plain English, in our voice if I have given you a sample. - Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check. Finish with a list headed "Check before this goes out". Include these, plus anything else our compliance officer or whoever approves financial promotions should see: - Evidence for each claim, attached - Whether the principal firm must approve it, if we are an appointed representative - Where the approved version and approval date will be recorded
Paste it into Claude, ChatGPT, Gemini or Copilot. It will ask you for what it needs.
Check before this goes out
- Evidence for each claim, attached
- Whether the principal firm must approve it, if we are an appointed representative
- Where the approved version and approval date will be recorded
The prompt gives you a first draft. Someone qualified still approves anything a client will read.
More for reporting and sign-off
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