The library · Insurance brokers · LinkedIn and social
Outline a LinkedIn carousel
Step-by-step topics suit this format: what to do after a break-in, how a sum insured is worked out, what an insurer asks at renewal.
The prompt
I work in marketing at an insurance broker. Help me outline a LinkedIn carousel that explains one thing. Context: Step-by-step topics suit this format: what to do after a break-in, how a sum insured is worked out, what an insurer asks at renewal. Before you start, ask me for anything missing from this list: - The topic - Who it is for - The source material Then: 1. Plan eight to ten slides with one idea each. 2. Write a first slide that states the benefit. 3. Keep each slide under 30 words. 4. Close with one next step. Give me: - Slide-by-slide text - The caption to post with it Rules: - Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source. - Give general information about insurance only. Never say that a particular person or business is covered, never suggest a claim will be paid, and never call a price the cheapest or the best. - Write in plain English, in our voice if I have given you a sample. - Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check. Finish with a list headed "Check before this goes out". Include these, plus anything else our compliance officer or whoever approves financial promotions should see: - Each slide's statement about cover, checked alone and out of context - Limits, excesses and conditions that vary by policy - Regulatory status wording on the first or last slide
Paste it into Claude, ChatGPT, Gemini or Copilot. It will ask you for what it needs.
Check before this goes out
- Each slide's statement about cover, checked alone and out of context
- Limits, excesses and conditions that vary by policy
- Regulatory status wording on the first or last slide
The prompt gives you a first draft. Someone qualified still approves anything a client will read.
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