Green Party

A speculative website redesign for the Green Party of England and Wales, showing how the party could explain its vision, grow its membership and campaign more effectively online.

The Green Party of England and Wales is having a moment. Under the leadership of Zack Polanski, with five MPs now in Parliament and a policy platform built around healthcare, housing, the environment, and economic reform, the party is pitching itself as a real alternative to Labour, more than a protest vote.

I built this speculative redesign of their website because I believe in what they're trying to do. It isn't commissioned by the party. Good politics deserves good technology, and progressive parties are often outgunned online by better-funded opponents. I gave the site several jobs: explain the party's vision clearly, make it easy to join or donate, introduce its MPs and policy commitments, and give supporters a way to stay involved.

The membership and donation flows make joining or giving as simple as possible. The policy pages are written for people who don't usually follow politics, in plain language with clear commitments and specific figures.

I'm also sketching other campaigning tools, such as canvassing apps and data dashboards. They're open source where possible.