The library · Financial advice firms · Website and search
Write a team bio
A good bio says who the adviser usually works with and what they help with. Qualifications matter to readers, though most cannot tell one set of letters from another.
The prompt
I work in marketing at a financial advice firm. Help me write a bio for someone on our team. Context: A good bio says who the adviser usually works with and what they help with. Qualifications matter to readers, though most cannot tell one set of letters from another. Before you start, ask me for anything missing from this list: - Their role, experience and qualifications - The kind of work they do most - Something a client said about them Then: 1. Open with who they help and how. 2. Give qualifications plainly. 3. Add one human line. Give me: - A 120-word bio - A 40-word version - A one-line version Rules: - Use only the facts I give you. Where something is missing, write [detail needed]. Never invent a number, a name, a quote or a source. - Give general financial information only. Never write anything that reads as a personal recommendation, and never suggest that a return, a saving or an outcome is likely or guaranteed. - Write in plain English, in our voice if I have given you a sample. - Do not tell me what the rules or regulations say. If something may be restricted, flag it and I will check. Finish with a list headed "Check before this goes out". Include these, plus anything else our compliance officer or whoever approves our financial promotions should see: - Qualifications, titles and professional memberships, checked as current - The areas this adviser is qualified and permitted to advise on - Any client quote, with consent and no promise of results
Paste it into Claude, ChatGPT, Gemini or Copilot. It will ask you for what it needs.
Check before this goes out
- Qualifications, titles and professional memberships, checked as current
- The areas this adviser is qualified and permitted to advise on
- Any client quote, with consent and no promise of results
The prompt gives you a first draft. Someone qualified still approves anything a client will read.
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